Malin+Goetz

Visit Malin+Goetz

Malin + Goetz is a New York based, family owned business focused on simplified skincare solutions for all skin types. Formulated with natural ingredients and proven advanced technologies, every product is gentle and effective without sacrificing luxury.

“I am very proud of the revamp our team completed when upgrading Malin + Goetz’s site from M1 to M2. I particularly enjoyed working on the logic and styling for the samples section in the cart, which is a unique and exciting feature I haven’t seen elsewhere.”

Kyle Leighton, Front End Programmer

Something Digital built a Magento 2 Commerce cloud ecommerce store for malinandgoetz.com using the SD Commerce Jupiter theme. SD designed and implemented a custom header and footer to maintain a similar experience to the former site. A country switcher was added in the header to allow customer to switch between the US and UK sites, and a store locator helps customers easily navigate to a store near them. SD designed a custom product listing page with large product images to keep customers focused on the shopping funnel. A fully custom sampling workflow was designed and built within the cart experience. ApplePay was added to give customers more options to purchase within the checkout workflow. Customer data was migrated from the Magento 1 instance to maintain ease of workflow for customers.

The new site was integrated with Magento’s Page Builder content management system, providing Malin + Goetz with the ability to create and manage dynamic content.