Do you have a sign-up/ subscribe form available at all times, such as in the header or footer?
Are you bidding on branded and non-branded search terms with Google Ads?
Do you send triggered email campaigns such as Welcome, Abandoned Cart Series, Winback, etc?
Do you produce a blog, podcast, or other form of thought leadership?
Do you have a dedicated internal or external marketing, digital strategy, and/or PR team?
Do you offer tiered discounts and/or discounts based on customer group?
Do you collect customer Tax ID for tax exempt status?
Can customers checkout with PO, Net terms, or other offline payment methods?
Can customers manage buyers with individual permissions?
Can customers view and pay invoices online through their account dashboard?
Do you allow customers to download inforrmation, marketing collateral, and/or spec sheets for your products?
Can users perform advanced product filtering and sorting by product attribute?
Do you enable customers to register and be approved for an account all online via your website?
Can your customer submit and negotiate quotes / request quotes via the website?
Can customers view live status of orders, quotes, shipments, invoices, and/or purchasing history via their account dashboard?
Do you have site-wide HTTPS?
Are you utilizing New Relic APM Pro or an equivalent performance monitoring tool?
Do you have advanced fraud protection from a service such as Riskified, Signifyd, or Kount?
Have you performed an accessibility audit / have an accessibility remedation plan?
Is your store integrated with backoffice systems such as PIM, ERP, or POS?
Are you using GA Advanced Ecommerce for conversion funnel analysis?
Are you utilizing Magento BI or a comparable Business Intelligence software?
Do you gain insights with user testing
Do you maintain parity and aggregate data between marketing campaign, web, and marketing platforms?
Do you maintain parity and aggregate data between markeing campaign, web, and marketing platforms?
Are you sending email campaigns to targeted, segmented audiences?
Are you personalizing email content based on persona, name, interests?
Do you have a loyalty program or reward loyal customers with discounts or other incentives?
Do you allow customers to download information, marketing collateral, and/or spec sheets for your products?
Have you performed an accessibility audit / have an accessibility remediation plan?
Is your store integrated with back-office systems such as PIM, ERP, or POS?
Do you gain insights with user testing?