Ecommerce Weekly Round Up (10/05-10/09)

Using SEO To Maximize Your Content Marketing Strategy

Source: Business 2 Community

Content marketing is becoming increasingly popular in the digital marketing space, and as we can see above, Google is rewarding websites that are offering  high-quality content. This means that including what Google considers as “best practices” in your content marketing strategy, will ultimately help your website rank in search engines.
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Most eCommerce Stores Suck At Email Marketing

Source: LinkedIn

The reason this all started is because I’ve been working with a few eCommerce stores in regards to their email marketing campaigns and I’ve seen quite a few similarities in regards to how eCommerce businesses are “using” their email marketing platforms.
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Twitter Expands eCommerce Efforts

Source: MediaPost

Twitter is expanding its “Buy Now” button initiative in partnership with Bigcommerce, Demandware, Shopify, and other ecommerce partners.
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Where Do You See Cross-Border Ecommerce Going in 5 to 10 years?

Source: Multichannel Merchant

Cross-border B2C ecommerce volume  is rapidly rising, but where do you see cross border retail going in five to 10 years?
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Marketing Email Design Do’s and Don’ts

Source: Business 2 Community

Email marketing is at the heart of B2B marketing. It’s our bread & butter, the Laurel in our Hardey, the red blood cells that deliver oxygen from our demand gen lungs to th… sorry, I got carried away.
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3 Ways to Keep Your Ecommerce Customers

Source: Multichannel Merchant

For many ecommerce companies, their website is the primary sales channel, means of customer communication and marketing vehicle. In fact, the explosion in the use of mobile devices to access eCommerce sites and complete transactions has launched global eCommerce on a faster track for growth than ever before.
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5 Must Have B2B Web Design Elements for 2015

Source: Business 2 Community

The digital world is changing more and more quickly as technology itself changes. In order for your business to stand out and stay relevant in the fast-moving world, it is necessary to keep any sites you may have as up-to-date and relevant and possible.
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