Ecommerce Weekly Round Up (02/29-03/04)

6 Content Marketing Tips for Non- Sexy Industries  

Source: Entrepreneur

As a marketer or entrepreneur, it’s your job to make the products and services you sell look, feel, sound and appear as attractive as possible. In certain industries this is really easy.
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The Consumer Shopping Experience is Changing B2B Ecommerce Forever

Source: Multichannel Merchant

The online shopping experience has never been better, thanks in large part to Amazon. The company’s unparalleled focus on delivering first-class customer experience has given consumers greater expectations in terms of service, delivery, choice and price transparency.
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Website Metrics You Might Have Forgotten 

Source: Business2Community

Ever since Google rolled out their analytics service in 2005 it has been the most widely used web analytics platform offered.
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3 Key Cybersecurity Strategies for Ecommerce Sites 

Source: Internet Retailer

Cybercrime rates are rising and are expected to keep rising as time marches on, making website owners and customers alike understandably nervous.
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29 Creative Leap Day Emails to Drive Ecommerce Sales 

Source: Mutlichannel Merchant

Leap Day comes but once every FOUR years… So in theory, retailers had 4 years since Feb. 29, 2012 to figure out their next Leap Day marketing plan.
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4 Guiding Principles in Mobile Ecommerce Design 

Source: Business 2 Community

Manufacturers and wholesale distributors looking to offer mobile eCommerce to B2B and/or B2C customers have a number of options.
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How to Build Your Own Ecommerce Empire

Source: Multichannel Merchant

All great endeavors and ventures begin as an idea in someone’s head. Building something great takes thought, vision, hard work, diligence and effort.
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